PR Connection: World Cup Final Game

July 12, 2010 at 10:31 am (PRCA 3330 PR Connections)

          Yesterday (8:30 P.M. for me in Paris, 2:30 P.M. for everyone in America) was the final game of the FIFA World Cup 2010 and both Spain and the Netherlands gave it their best effort. Here is a video I came across that gives the best highlights of Spain’s victory yesterday:

          This is the first time that Spain has become the victor in the finals of the FIFA World Cup and I think this title will do wonderful things for the country. I am currently in Europe and I have noticed that the Spain World Cup 2010 apparel (t-shirts, flags, etc.) has almost doubled in price already. This is excellent PR exposure for Spain and they will gain so much press coverage from this experience.

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